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Are you Lured in by Sales?

credit: freedigitalphotos.net bydigitalart In grade school, I had a teacher who taught us a little math and a little bit of business at the same time. There was a cupcake fundraiser and she suggested a...

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Are You a Brand Worshipper?

When I was a little boy, I loved playing with my toy cars and had a big collection of them. One day, I asked my dad which one of my toy cars was his favorite. He pointed to a white Cadillac DeVille...

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